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SUPERTRAMP，靈感取自電影Into the Wild（阿拉斯加之死）中主角Christopher Johnson McCandless改名換姓為Alexander Supertramp的Last Name，是那個拋開一切奔向真實的年輕人，是那個在旅途中定義全新人生的大夢想家，他不只做夢，還勇敢實踐，為了尋求自我，在那些旅途中，在那些相遇的人身上，在那些人與人的感動與被感動之間，成就了彼此。
wisdom Apparel 2012 Collection 將以” SUPERTRAMP”為主題，以首次挑戰一整年為一季度時程的規劃下，企求在精準的設計裡、嚴選的物料上與嚴謹的工法中取得平衡，貫徹” Urban Outdoor “的品牌精神以及” Made in Taiwan “的在地驕傲，重新檢視並追求品牌自身獨有的定位與理想，堅持從不妥協的品質及初衷。
Inspired by the book/film "Into The Wild" and the name Alexander Supertramp adopted by Christopher Johnson McCandless, the SUPERTRAMP collection represents the abandonment of youth from the world towards a greater reality, it symbolizes the dreamer's redefinition of his or her life mid-journey. Yet it is not merely a dream, as this search for oneself is actually put into practice in one's journey, in one's relationship with others, in the emotional bonds built between us, and the gain from such relationships and bonds.
Wisdom Apparel's 2012 Collection is centered around this " SUPERTRAMP " idea, through the spirit of its design, the selection of its material, the level of craftsmanship and the balance between them, which further manifests the "Urban Outdoor" spirit of our brand and our pride in the "Made in Taiwan" label. This collection, with its uncompromising quality and purpose, is another step in our pursuit of independence.
Written by wisdom® apparel September.2012
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